Lead Generation Executive

Job SummaryThe Lead Generation Executive is responsible for identifying potential customers, generating qualified leads, and supporting the sales team by scheduling meetings and maintaining a healthy sales pipeline.

• Key ResponsibilitiesIdentify and generate new business leads through cold calling, online research, social media, referrals, and other channels.
• Contact prospective customers to understand their requirements.
• Qualify leads based on business needs and eligibility criteria.
• Schedule appointments or product demonstrations for the sales team.
• Maintain accurate customer information in CRM or Excel.
• Follow up with prospects to nurture leads.
• Achieve daily, weekly, and monthly lead generation targets.
• Coordinate with the sales team to ensure smooth lead handover.
• Prepare and share lead generation reports with the manager.
• Required SkillsExcellent verbal and written communication.
• Strong convincing and negotiation skills.
• Good interpersonal and relationship-building abilities.
• Basic knowledge of MS Excel and CRM tools.
• Ability to work under targets and deadlines.
• Positive attitude and willingness to learn.
• QualificationGraduate in any discipline (PUC/12th may be considered for some organizations).
• Freshers or candidates with experience in telecalling, inside sales, customer support, or lead generation are preferred.
• Preferred ExperienceB2B or B2C lead generation.
• Cold calling and outbound sales.
• CRM software experience (Salesforce, Zoho CRM, HubSpot, etc.).