Area Sales Officer

JD for ASO

An Area Sales Officer (ASO) for Tata Tiscon rebar manages primary and secondary sales, expands dealer and channel networks, and drives institutional project sales within a designated territory. The role involves regular site visits, competitor tracking, and conducting promotional meets for masons, builders, and architects

Key Responsibilities

• Sales Target Achievement: Meet or exceed monthly and annual primary and secondary sales goals for Tata Tiscon TMT bars.
• Dealer Network Management: Appoint, train, and support authorized dealers, and channel partners to widen market penetration.
• Project & Institutional Sales: Engage local builders, civil contractors, structural engineers, and consultants to secure direct project orders.
• Market Mapping & Competitor Tracking: Monitor local construction trends, identify upcoming real estate projects, and analyze competitor pricing.
• Influencer Engagement: Organize localized promotional events, including mason meets, contractor meets, and architect interactions.
• Reporting: Provide daily updates on field visits, pipeline conversions, and inventory tracking to the Area Sales Manager (ASM)
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