Social Media Marketing Executive

Social Media & Digital Marketing Executive

About the Role

We are looking for a responsible, dedicated, creative, and result-oriented Social Media & Digital Marketing Executive who can take complete ownership of our brand's digital presence. The ideal candidate should have hands-on experience in social media management, Shopify, digital marketing, content creation, and e-commerce growth.

This is not just a posting job. We are looking for someone who thinks strategically, executes professionally, and contributes to the long-term growth of the brand.

Key Responsibilities

- Manage and grow all social media platforms (Instagram, Facebook, YouTube, LinkedIn, etc.).

- Plan, create, and publish high-quality creatives, reels, videos, stories, and marketing campaigns.

- Manage and update the Shopify website, collections, banners, product pages, blogs, and landing pages.

- Coordinate with designers, photographers, video editors, and marketing teams to maintain a premium brand image.

- Improve the company's digital presence through consistent branding and engaging content.

- Execute digital marketing campaigns across Meta, Google, and other platforms.

- Monitor social media insights, website analytics, and campaign performance and submit measurable reports.

- Conduct competitor analysis, market research, and identify new digital growth opportunities.

- Support SEO activities, keyword optimization, and content marketing initiatives.

- Ensure all brand communication maintains a premium, professional, and consistent identity.

- Stay updated with the latest social media trends, AI tools, and digital marketing strategies.

Required Skills

- Proven experience in Social Media Management.

- Hands-on experience with Shopify.

- Knowledge of Meta Ads, Google Ads, SEO, SEM, and digital marketing.

- Experience using Canva, Adobe Creative Suite, CapCut, or similar creative tools.

- Strong understanding of content strategy, branding, and visual storytelling.

- Excellent written and verbal communication skills in English and Hindi.

- Ability to analyze data and prepare performance reports.

- Strong creativity with attention to detail.

Who We're Looking For

We value attitude as much as skills. The ideal candidate should be:

- Responsible and accountable.

- Dedicated and self-motivated.

- Honest and committed to deadlines.

- Creative with a problem-solving mindset.

- Ready to work in a fast-growing startup environment.

- Able to handle multiple projects efficiently.

- Willing to learn, improve, and grow with the company.

Preferred Qualifications

- 1–3+ years of relevant experience.

- Experience in FMCG, D2C, or E-commerce brands will be an added advantage.

- Basic knowledge of AI tools for content creation and marketing is preferred.

What We Offer

- Opportunity to build a fast-growing premium FMCG brand.

- A creative and performance-driven work environment.

- Career growth based on performance and ownership.

- Exposure to branding, e-commerce, digital marketing, and business strategy.

If you are passionate about branding, marketing, creativity, and building something meaningful, we'd love to hear from you.