Business Development Executive (BDE)

About the Role

Luxshree Technologies Pvt Ltd is looking for a dynamic, result-driven Sales Executive/Manager to drive sales of solar rooftop systems, solar EPC (Engineering, Procurement & Construction) projects, and LED lighting solutions. The ideal candidate will combine strong field sales skills with digital sales & marketing knowledge to generate leads, close deals, and build the company's online and offline presence.

Key Responsibilities

Field Sales

• Generate leads and identify new business opportunities for solar rooftop and EPC projects (residential, commercial, industrial)
• Conduct field visits to meet potential clients, understand energy requirements, and pitch suitable solar/LED solutions
• Prepare and present proposals, quotations, and technical/commercial offers to clients
• Explain solar rooftop system benefits, subsidy schemes, ROI, and payback period to customers
• Sell LED lighting products/solutions to retail, institutional, and B2B clients
• Coordinate with the technical/design team for site surveys and system sizing
• Negotiate pricing and close sales deals to achieve monthly/quarterly targets
• Build and maintain relationships with dealers, contractors, architects, and builders
• Attend exhibitions, trade shows, and networking events to promote company products

Digital Sales & Marketing

• Generate and follow up on leads through digital channels (WhatsApp Business, Facebook/Instagram Ads, Google Ads, IndiaMART, etc.)
• Manage and respond to inquiries from company's social media pages and online listings
• Assist in creating basic promotional content (posts, offers, product photos/videos) for social media
• Run/support online lead generation campaigns and track conversion from digital to sales
• Update company website/marketplace listings (IndiaMART, TradeIndia, JustDial, etc.) with products and offers
• Use CRM/Excel to track digital leads alongside field leads and maintain a unified sales pipeline
• Monitor competitor online presence and market trends for solar/LED products
• Coordinate with marketing team/agency for campaigns, ad budgets, and performance reports

Required Skills & Knowledge

• Good understanding of solar rooftop systems (on-grid/off-grid/hybrid) and EPC project execution
• Basic technical knowledge of solar panels, inverters, structures, and net metering
• Familiarity with LED lighting products and applications
• Strong field sales and direct client-handling experience
• Working knowledge of digital marketing tools — social media (Facebook, Instagram, WhatsApp Business), Google/Meta Ads basics, and online B2B portals (IndiaMART/TradeIndia)
• Excellent communication, negotiation, and presentation skills
• Ability to generate and convert leads independently (both field and online)
• Knowledge of local market, competitors, and pricing trends
• Two-wheeler/four-wheeler with valid driving license (for field visits)
• Proficiency in MS Office/Excel, CRM tools, and basic social media handling

Preferred Qualifications

• Graduate in any discipline (B.Tech/BBA/Diploma in Electrical or Marketing preferred)
• Prior experience in solar industry, EPC companies, or electrical/lighting product sales
• Experience running or supporting digital marketing/social media campaigns
• Existing network of contractors, builders, or industrial clients is a plus

What We Offer

• Competitive salary with attractive incentive structure
• Opportunity to grow with a fast-expanding solar & EPC company
• Travel allowance for field sales
• Training on solar products, sales techniques, and digital marketing tools