Data Analyst

Job Title: Data Analyst – E-commerce

2–5 years (flexible based on skill)

About the Role -

We are looking for a Data Analyst to drive data-backed decisions across our e-commerce business. The role involves working closely with Sales, marketing, supply chain, and category to analyze performance, identify growth opportunities, and improve operational efficiency.

Technical Skills Required -

• Strong proficiency in Excel / Google Sheets.
• Pivot Tables in Excel
• Power query in Excel
• Extremely advanced Excel

Key Responsibilities-

Business & Performance Analysis

• Analyze sales, traffic, conversion, pricing, and profitability across marketplaces and D2C platforms
• Track KPIs such as GMV, ROAS, CAC, AOV, conversion rate, inventory turns, and fill rate
• Identify trends, anomalies, and growth opportunities using data

Marketing & Growth Analytics

• Analyze performance of paid ads (Amazon Ads, Meta, Google, etc.)
• Attribute sales across channels and campaigns
• Create dashboards for campaign ROI, keyword performance, and funnel metrics

Marketplace & Operations Analytics

• Monitor catalog health, buy box %, stock availability, returns, cancellations
• Analyze vendor, ASIN, and SKU-level performance
• Support demand forecasting and inventory planning

Reporting & Dashboards

• Build and maintain automated dashboards (daily/weekly/monthly)
• Prepare MIS reports for leadership
• Translate data into actionable insights, not just numbers

Data Management

• Work with large datasets from marketplaces, internal systems, and scraped data
• Ensure data accuracy, consistency, and documentation

Required Skills & Qualifications

Technical Skills

• Strong proficiency in Excel / Google Sheets.
• Pivot Tables in Excel
• Power query in Excel
• Extremely advanced Excel

Domain Knowledge

• Hands-on experience in e-commerce or marketplace analytics
• Understanding of Amazon Seller/Vendor Central, Myntra, or D2C analytics is a big plus
• Familiarity with marketing metrics and attribution models

Soft Skills

• Strong problem-solving and analytical thinking
• Ability to communicate insights clearly to non-technical teams
• Ownership mindset and attention to detail