Sales & Marketing Executive

Job Title: Sales & Marketing Executive / Business Development Executive

Company: Leaf2Plate

Location: Bengaluru, Karnataka (On-site / Field Visits)

Job Type: Full-Time

We manufactures and supplies sustainable, biodegradable, and compostable tableware made from natural fallen leaves (such as Areca and Sal leaf products). We deliver eco-friendly alternatives to single-use plastics and paper disposables, serving HoReCa (Hotels, Restaurants, Caterers), event organizers, corporate offices, institutions

Role Overview

We are looking for a proactive, results-oriented Sales & Marketing Executive to drive B2B customer acquisition, build distributor networks, and increase brand presence across regional and export channels. You will handle lead generation, client presentations, sample dispatch, quotation negotiations, and trade marketing initiatives.

Key Responsibilities

B2B Sales & Business Development

* Identify, pitch, and onboard new B2B clients across restaurants, catering services, event planners, organic stores, and wholesale distributors.

* Manage inbound inquiries from website leads, B2B portals (Indiamart, TradeIndia), and industry referrals.

* Prepare customized quotes, negotiate pricing, finalize commercial terms, and follow up until closure.

* Coordinate sample kits, product demos, and trial orders for prospective bulk buyers.

* Build long-term relationships with existing accounts to ensure consistent repeat orders and higher order volumes.

Marketing & Brand Promotion

* Coordinate digital marketing campaigns, social media updates (LinkedIn, Instagram), and website lead capture to elevate brand visibility.

* Represent Leaf2Plate at food & hospitality expos, trade fairs (e.g., AAHAR), and sustainability networking events.

* Gather market intelligence on competitor pricing, packaging trends, and emerging product demands.

* Assist in developing marketing collateral including product catalogs, price sheets, and email marketing templates.

Operations & Client Support

* Coordinate closely with production and dispatch teams to ensure timely order fulfillment and accurate delivery timelines.

* Maintain accurate sales pipelines, client records, and payment follow-ups.

Requirements & Qualifications

* Education: Bachelor’s degree in Business Administration, Marketing, Commerce, or any relevant discipline.

* Experience: 1–3 years in B2B sales, direct institutional sales, or packaging/FMCG distribution (experience in biodegradable tableware, paper packaging, or HoReCa supplies is a major advantage).

* Communication Skills: Fluent in English and Kannada; knowledge of Hindi or Tamil is a plus.

* Mobility: Willingness to travel locally within Bengaluru and surrounding industrial/commercial hubs for client visits and product demos.

* Proficiency: Hands-on experience with MS Office (Excel/Word), WhatsApp Business, and basic CRM or order management tools.

Key Performance Indicators (KPIs)

* Monthly and quarterly revenue against assigned sales targets.

* Conversion rate of inbound inquiries and field leads.

* Client retention rate and monthly repeat order volume.

* Number of new verifi

ed B2B accounts opened per month.