Business Development Manager (BDM)

Sloka Advertising Pvt. Ltd. | Bangalore

Experience: 2–5 years

Location: Bangalore

Function: Business Development & Client Acquisition

Industry: Advertising, Media & Marketing

About the Role: Sloka Advertising is looking for an ambitious and result-oriented Business Development Manager to strengthen our Bangalore business and drive new client acquisition.

The ideal candidate should have hands-on experience in selling advertising media, marketing solutions and creative ideas to businesses. This is not a conventional sales role. We are looking for someone who understands how brands market themselves and can engage decision-makers with relevant media and marketing solutions.

A strong existing network of clients and relationships will be a significant advantage. The ideal candidate should have built a base of loyal clients through previous roles and have the ability to develop those relationships into new business opportunities for Sloka.

Key Responsibilities

• Identify and develop new business opportunities across Bangalore and other key markets.
• Build relationships with business owners, marketing heads, brand managers and senior decision-makers.
• Sell media space, advertising solutions and integrated marketing ideas across print, television, radio, outdoor, digital, social media and other relevant platforms.
• Understand client business objectives and develop marketing solutions rather than simply selling media inventory.
• Generate leads through existing relationships, referrals, networking and proactive prospecting.
• Leverage existing client relationships to bring new accounts and business opportunities to Sloka.
• Prepare and present proposals, media plans, campaign ideas and commercial pitches.
• Work closely with Sloka's creative, media and digital teams to develop compelling solutions for clients.
• Manage the complete business development cycle from prospecting and pitching to negotiation and closure.
• Maintain strong relationships with existing clients and identify opportunities for account growth and cross-selling.
• Achieve monthly and annual revenue and new-business targets.
• Keep track of market trends, competitor activity and emerging opportunities in advertising and marketing.

What We Are Looking For

• 2–5 years of experience in business development / client acquisition in advertising, media or marketing.
• Proven experience in selling media space and/or marketing solutions to clients.
• A strong network of existing client relationships in Bangalore will be a major advantage.
• Demonstrated ability to acquire new clients and close business.
• Good understanding of advertising and media — particularly print, outdoor, radio, digital and integrated campaigns.
• Strong communication, presentation and negotiation skills.
• Ability to understand a client's business challenge and convert it into a marketing opportunity.
• High energy, confidence and a strong commercial orientation.
• Self-driven and comfortable working independently with clear revenue targets.
• Good interpersonal skills and the ability to build long-term relationships.

Your client network matters.

We are particularly interested in candidates who have developed strong relationships with clients during their previous roles and have a track record of retaining those relationships. If you have clients who trust your advice, value your relationship and are willing to consider working with you in your new organisation, you will be strongly preferred.

Why Join Sloka?

Sloka Advertising is a full-service advertising agency with over two decades of experience in the Indian market. We work across traditional advertising, digital, media and integrated marketing solutions for leading brands.

This role offers an opportunity to work in an entrepreneurial environment where you can build your own business portfolio, develop brands and grow along with the agency.

Key Performance Indicators

• New clients acquired
• New revenue generated
• Conversion of qualified leads into business
• Growth of existing accounts
• Client retention and relationship strength
• Achievement of monthly and annual business targets

If you are a relationship-driven business development professional who can bring both ideas and business to the table, we would like to hear from you.