Digital Marketing Specialist

About us 

Mogg's estates is an agricultural asset management company, having a mission of redefining lifestyles in India with its innovative policies.

We plan to build and maintain sustainable farmlands that will house various crops as recommended by the agricultural experts.

We are the caretakers of your land in a productive way.

Our Vision

To ensure peace and plenty by investing in the sustainable agricultural revolution.

Our Mission

To provide investors direct access to the highly attractive asset class of farmland.

Job Title: Digital Marketing Specialist

About the Role :

We are looking for a highly motivated and independent Digital Marketing Specialist with 1 to 2 years of hands-on experience. In this role, you will be a one-person powerhouse, taking full ownership of our digital presence, paid campaigns, and organic reach. Working closely with our internal design team—who will provide all necessary creative assets—your primary goals will be to drive highquality lead generation for our farmland projects and continuously improve our website’s search engine rankings. If you thrive on taking responsibility and executing end-to-end digital strategies, this is the perfect opportunity for you.

Key Responsibilities

• Lead Generation: Plan, execute, and manage paid advertising campaigns across major networks to consistently generate high-quality leads for our properties and webinars.

• SEO & Page Ranking: Take complete ownership of our website’s organic performance. Implement on-page, off-page, and technical SEO strategies to improve search engine rankings, drive traffic, and boost visibility.

• Campaign Execution & Management: Act as an individual contributor, handling everything from keyword research and ad copywriting to budget allocation, bid management, and campaign optimization.

• Creative Deployment: Utilize the visual creative, banners, and marketing assets provided by the internal design team to build high-converting ad layouts and landing pages.

• Analytics & Performance Tracking: Monitor, analyze, and report on key metrics (ROI, CPA, conversion rates, and organic traffic). Use data-driven insights to optimize ongoing and future campaigns

• Email & Broadcast Marketing: Execute targeted broadcast campaigns and follow-up sequences to nurture leads and engage potential buyers.

• Creative & Design Software: Work with creative assets provided by the internal    design team and make necessary edits, resizing, formatting, and adaptations for different digital marketing platforms using tools such as Canva, Adobe Photoshop, Adobe Illustrator, and similar design software. 

• Ad Creative Adaptation: Adapt existing banners, images, and marketing creative into platform-specific formats and dimensions suitable for Google Ads, Meta Ads, social media, landing pages, and promotional campaigns. 

• Landing Page & Visual Optimization: Use basic design tools and visual editing skills to create or modify marketing elements for landing pages, ensuring they are aligned with campaign objectives and optimized for lead conversion. 

• Marketing Content Deployment: Coordinate with the design team to receive required creative and ensure timely deployment across paid advertising campaigns, social media, email campaigns, Whatsapp /broadcast campaigns, and other digital channels. 

• Creative Performance Optimization: Analyze the performance of different ad creative and formats, identify which visuals generate better engagement and conversions, and provide data-driven inputs to the design team for future creative. Requirements & Qualifications

• Experience: 1 to 2 years of proven experience in digital marketing, specifically focused on SEO and lead generation.

• Independent Worker: A self-starter who does not need micro-management. You must be comfortable working individually and taking full accountability for page rankings and marketing targets.

• Industry Tools & Software Proficiency: Hands-on experience with industrystandard platforms, including: o Advertising & Social: Google Ads, Meta Ads Manager (Facebook/Instagram Ads) o Analytics & Tracking: Google Analytics, Google Search Console, Google Tag Manager o SEO Tools: SEM rush, Ah refs, or similar keyword and ranking platforms

• Strategic Thinker: Ability to analyze market trends, understand target audiences, and continuously refine strategies to improve cost-per-lead and overall conversion rates.

• Communication: Strong written and verbal communication skills to effectively craft ad copy and report on campaign performance.

• Design Tools: Basic to intermediate working knowledge of Canva, Adobe Photoshop, Adobe Illustrator, or similar creative design tools for editing, resizing, formatting, and adapting marketing creative.

Why Mogg’s Estates?

• Career Growth: Build your expertise in Digital Marketing, Performance Marketing, SEO, Lead Generation, and Campaign Management while taking ownership of impactful marketing initiatives.

• Continuous Learning: Gain hands-on experience with Google Ads, Meta Ads, SEO tools, analytics platforms, and data-driven marketing strategies while staying updated with the latest digital trends.

• Meaningful Impact: Your campaigns and SEO efforts will directly contribute to generating quality leads, increasing online visibility, and driving business growth for our managed farmland projects.

• Ownership & Recognition: Take independent ownership of digital campaigns and performance targets in a collaborative environment, with competitive compensation, performance-based incentives, and recognition for results and innovation. 

MOGG’S AGRITECH PVT. LTD.

Website: moggs.in Address: Ground Floor, Suraj Towers, 27th Cross Rd, Jayanagar 3rd Block East, Jayanagar, Bengaluru, Karnataka 560011

Location: https://maps.app.goo.gl/9EwC5Cwnv9MVgmC59?g_st=aw