Marketing Executive

Key Responsibilities

• Lead Generation & Prospecting: Research and identify high-value B2B prospects using cold outreach, email, LinkedIn, and networking.
• Campaign Management: Design, execute, and monitor B2B marketing campaigns to increase brand awareness and drive inbound inquiries.
• Sales Pipeline Management: Qualify leads, conduct product demonstrations, and guide prospects through the sales funnel from first contact to closed deal.
• Relationship Building: Build and maintain long-term relationships with key decision-makers, clients, and corporate partners.
• Sales Enablement: Align with internal teams (like product and marketing) to create compelling proposals, presentations, and pitch decks.
• Analytics & Reporting: Track sales figures and marketing metrics (e.g., ROI, conversion rates) to refine strategies and improve campaign performance.