Digital Marketing Manager

We are looking for an experienced Digital Marketing Manager who can plan, execute, and optimize digital marketing campaigns across multiple platforms. The ideal candidate should have hands-on experience in Facebook Ads, Google Ads, SEO, lead generation, analytics, and performance marketing to drive business growth and maximize ROI.

Key Responsibilities

• Plan and manage Facebook, Instagram, and Google Ads campaigns.
• Generate quality leads through paid marketing channels.
• Optimize ad campaigns to improve CTR, CPL, ROAS, and conversions.
• Conduct keyword research and implement on-page and off-page SEO strategies.
• Monitor website performance using Google Analytics, Google Search Console, and other tools.
• Create and execute digital marketing strategies to increase brand awareness and lead generation.
• Manage remarketing and audience targeting campaigns.
• Track campaign performance and prepare weekly/monthly reports.
• Coordinate with content, design, and sales teams for campaign execution.
• Stay updated with the latest digital marketing trends, tools, and platform updates.

Required Skills

• Facebook Ads Manager (Meta Ads)
• Google Ads (Search, Display, Performance Max, YouTube Ads)
• SEO (On-Page, Off-Page, Technical SEO)
• Google Analytics (GA4)
• Google Search Console
• Keyword Research Tools (SEMrush, Ahrefs, Ubersuggest)
• Lead Generation & Conversion Optimization
• Remarketing & Audience Segmentation
• Content Marketing Basics
• Excel & Reporting Skills