Business Development Executive (BDE)

About the Role

We are looking for a Business Development Associate to expand PrepSOM’s college partnerships. You will identify prospective institutions, connect with decision-makers, understand their requirements, demonstrate our solutions, and convert opportunities into long-term partnerships.

College sales involve multiple stakeholders and extended decision-making cycles. This role requires consistent follow-ups, repeated campus visits, and the ability to build relationships over time.

Key Responsibilities

•⁠ ⁠Identify and approach colleges through calls, emails, professional networks, referrals, and campus visits.

•⁠ ⁠Build relationships with training and placement officers, principals, directors, management representatives, and other decision-makers.

•⁠ ⁠Understand each institution’s challenges around placements, student readiness, and alumni engagement, and recommend relevant PrepSOM solutions.

•⁠ ⁠Conduct product demonstrations and presentations, both online and in person.

•⁠ ⁠Travel regularly to colleges within the assigned territory, including outstation travel when required. Make multiple visits to the same institution to advance discussions, meet stakeholders, address concerns, and secure approvals.

•⁠ ⁠Manage the sales cycle from lead generation and qualification to proposals, commercial discussions, negotiation, and closure.

•⁠ ⁠Maintain a structured follow-up plan for each prospect, accounting for academic calendars, budget cycles, and internal approval processes.

•⁠ ⁠Keep CRM records updated with meeting notes, stakeholder details, opportunity status, and next steps.

•⁠ ⁠Work towards agreed targets for qualified meetings, demonstrations, new college partnerships, and revenue.

•⁠ ⁠Coordinate with internal teams for onboarding, communicate commitments clearly, and support payment follow-ups.

•⁠ ⁠Share market feedback, competitor insights, and college requirements to improve our offerings and sales approach.

Required Qualifications and Skills

•⁠ ⁠Minimum 2 years of experience in B2B sales, with experience managing client relationships and progressing opportunities towards closure.

•⁠ ⁠Willingness and ability to undertake frequent college visits, repeat visits, and outstation travel.

•⁠ ⁠Strong verbal and written communication, presentation, and negotiation skills.

•⁠ ⁠Ability to engage senior institutional stakeholders and explain technology products in simple, relevant terms.

•⁠ ⁠Patience, persistence, and disciplined follow-up throughout longer sales cycles.

•⁠ ⁠Ability to plan travel, manage a sales territory, and work independently.

•⁠ ⁠Familiarity with CRM tools and maintaining an organised sales pipeline.

•⁠ ⁠A target-driven approach with ownership of outcomes.