Field Marketing Executive
ICA Eduskills
Field Marketing Executive
ICA Eduskills
Narendrapur, Kolkata/Calcutta
₹12,000 - ₹20,000 monthly*
Fixed
₹12000 - ₹15000
Average Incentives*
₹5,000
Earning Potential
₹20,000
You can earn more incentive if you perform well
Job Details
Interview Details
Job highlights
13 applicants
Benefits include: Travel Allowance (TA), Mobile Allowance
Job Description
- Key Responsibilities:
- Institutional Outreach & Alliances: Identify and visit target schools, colleges, and local educational hubs to establish strong institutional partnerships. Secure permissions to conduct career counseling seminars and student interaction programs.
- Lead Generation & Database Collection: Execute targeted B2C field marketing activities—including kiosks, canopy setups, local events, leafleting, and direct student interactions—to collect high-potential student databases.
- Event Planning & Execution: Organize, coordinate, and host career counseling sessions, presentation seminars, and workshops to pitch professional and vocational programs directly to prospects and parents.
- Market Intelligence: Monitor local market trends, track competitor strategies (pricing, courses, and outreach methods), and deliver actionable feedback to the management team.
- Cross-Functional Alignment: Coordinate closely with the center’s inside sales and telesales teams to hand over verified field leads swiftly, enabling rapid lead nurturing and enrollment closure.
Job role
Department
Sales & BD
Role / Category
Field Sales
Employment type
Full Time
Shift
Day Shift
Job requirements
Experience
Any experience
Education
12th Pass
Skills
Channel sales, B2C sales, Data collection
English level
Basic English
Assets
Two-wheeler Vehicle, Two Wheeler Driving License
Age limit
18 - 40 years
Gender
Male
About company
Name
ICA Eduskills
Address
South Kolkata, Kamalgachhi More, Kamalgazi, Narendrapur, Rajpur Sonarpur, West Bengal
Job posted by ICA Eduskills
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