Associate Manager - Business Analyst (eCommerce)

Associate Manager Business Analyst

Job Title -  Associate Manager Business Analyst – Associate Manager - ACS Song 

Management Level: 8 – Associate Manager

Location: Kochi

Must have skills: Techno-functional BA lead with eCommerce experience

Good to have skills: Should have worked with multiple Commerce platforms

Experience: 8-10 years of experience is required

Educational Qualification: Graduation (Accurate educational details should capture)

Job Summary 

You will help clients translate business and user needs into digitally enabled commerce solutions. The role requires a consultative techno-functional Business Analyst who can work independently in client-facing engagements, connect business objectives with platform capabilities, and enable delivery teams through clear requirements, backlog readiness and stakeholder alignment. 

Roles and Responsibilities

• Lead the Business Analysis workstream for eCommerce delivery, owning BA approach, requirement governance, quality standards and stakeholder alignment. 

• Partner with client Product Owners, business sponsors, solution architects and delivery leads to shape scope, roadmap and prioritization decisions. 

• Run senior stakeholder workshops to frame business problems, define outcomes, identify value levers and align on implementation approach. 

• Guide as-is/to-be process design, capability mapping, gap analysis, backlog strategy and release scoping across multiple functional areas. 

• Build/review epics, features, user stories, acceptance criteria, process flows and functional specifications 

• Identify solution options and make recommendations that balance business value, user experience, platform constraints, delivery risk and technical complexity. 

• Own requirements traceability, change impact analysis and decision management across discovery, inception, construction, UAT and release. 

• Lead cross-functional ceremonies involving client business users, product owners, UX, architecture, engineering, QA, data/integration and program management. 

• Drive issue resolution and decision closure for complex or escalated functional questions. 

• Support estimation, staffing, transition planning, pre-sales/RFP inputs, reusable assets and practice/capability development as needed. 
• Expected to operate as a BA lead/associate manager who can independently represent the BA function to clients and delivery leadership. 
• Own complex and ambiguous eCommerce problems, mobilize the right stakeholders and drive structured recommendations. 
• Coach and review the work of junior BAs, ensuring consistency, quality and delivery readiness. 
• Influence senior stakeholders through consultative communication, business value framing and clear decision options. 
• Contribute to account delivery health by identifying risks, gaps, dependencies and continuous improvement opportunities. 
• Strong understanding of digital commerce capabilities including product discovery, product detail pages, cart, checkout, order capture, promotions, payment, inventory visibility and order status. 
• Ability to map business journeys and identify functional gaps across B2B/B2C commerce, marketplace, omnichannel and customer-service-enabled commerce experiences. 
• Working knowledge of commerce platform concepts such as catalog, product information, pricing display, promotions, campaigns, search, merchandising, content, customer accounts and integrations. 
• Ability to collaborate with product owners, experience designers, architects and engineering teams to convert experience and business objectives into implementation-ready backlog items. 
• Understanding of APIs, webhooks, events, integrations, data flows and non-functional requirements relevant to commerce platforms. 
• Ability to lead multiple commerce capability areas across discovery, cart/checkout, order management, customer account, promotions, content, search, merchandising and customer service touchpoints. 
• Ability to assess commerce platform capability fit, define functional architecture inputs and guide business trade-off decisions with architects and delivery leads. 

 Professional and Technical Skill 

• Business analysis and requirements analysis for digital products or commerce platforms. 
• User story writing, acceptance criteria definition and backlog refinement. 
• Jira and Confluence proficiency; ability to maintain product backlog, decisions, traceability and release documentation. 
• Workshop facilitation, stakeholder interviews, process mapping and requirements elicitation. 
• Story mapping, customer journey mapping, as-is/to-be process modelling and gap analysis. 
• Scrum/Agile delivery experience across discovery, inception, construction, UAT and release phases. 
• eCommerce domain knowledge across browse, search, PDP, cart, checkout, payments, promotions, order capture and order status. 
• Techno-functional understanding of APIs, integrations, data flows, analytics tagging, non-functional requirements and platform constraints. 
• Ability to work with product owners, UX, architecture, engineering, QA, release and client business stakeholders. 
• Excellent verbal and written communication for client presentations, demos, decisions and status reporting. 
• Draw.io, Miro, Visio, Lucidchart or similar modelling/diagramming tools. 
• Understanding of SDLC phases including development, testing, deployment, maintenance and release governance. 
• CPQ domain knowledge including product configuration, quote creation, approvals, guided selling and quote-to-cash touchpoints. 
• Pricing domain knowledge including price books, price lists, promotions, discounts, taxation, regional pricing and price engine integrations. 
• Commerce platforms such as SAP Commerce/Hybris, commercetools, Salesforce Commerce Cloud, Adobe Commerce/Magento, Shopify or similar. 
• Search, merchandising, CMS, CDP, web analytics, payments, OMS or customer service platform exposure. 
• PSPO I, PSPO II, CBAP, Agile BA, Scrum Master or relevant commerce platform certifications. 
• Exposure to headless commerce, composable commerce, microservices, event-driven integrations or cloud-native delivery. 
• Experience with automation pipelines, version control, deployment strategies or DevOps collaboration. 

Additional Information

About Our Company | Accenture (do not remove the hyperlink)