Senior SEO Marketing Specialist

Job Title: Senior SEO Marketing Specialist

Experience: 4+ Years

Emmadi Silver Jewellery is looking for an experienced Senior SEO Marketing Specialist to improve our organic search visibility, website traffic, Google rankings, local SEO, and Google Maps/store discovery.

Key Responsibilities:

Plan and execute complete SEO strategy for the website, product pages, collection pages, blogs, and store location pages. Handle keyword research, on-page SEO, technical SEO, off-page SEO, and local SEO. Optimize meta titles, descriptions, headings, internal links, image alt tags, schema, and page content.

Improve Google rankings for silver jewellery, bridal jewellery, ethnic jewellery, and location-based keywords. Manage Google Business Profile optimization for all store locations and improve Google Maps visibility. Track performance using Google Search Console, GA4, SEMrush/Ahrefs/Screaming Frog or similar tools.

Coordinate with content and website teams for SEO-friendly blogs, landing pages, and technical f ixes. Prepare weekly/monthly SEO reports with clear recommendations.

Required Skills:

Strong experience in SEO, local SEO, technical SEO, and content optimization. Good knowledge of Google Search Console, GA4, keyword tools, and SEO audit tools. Experience in e-commerce SEO or retail/lifestyle brands preferred. Ability to improve organic traffic, keyword rankings, enquiries, and store discovery. Good analytical and reporting skills.

Preferred Experience in jewellery, fashion, luxury, retail, e-commerce, or multi-location local SEO will be an added advantage