Branch Sales Manager (B2B)

Job Description – Branch Sales Manager (HL & LAP)

Company: TruHome FinanceDepartment: Sales – Home Loans & LAP

Role: Branch Sales ManagerLocation: Multiple LocationsJob SummaryWe are looking for a dynamic and target-driven Branch Sales Manager for Home Loans (HL) and Loan Against Property (LAP) business. The candidate will be responsible for driving sales, sourcing business through various channels, managing customer relationships, and achieving branch business targets.

• Key ResponsibilitiesGenerate Home Loan & LAP business through open market sourcing
• Develop and manage relationships with DSAs, connectors, builders, and channel partners
• Acquire new customers and maintain existing client relationships
• Achieve monthly and quarterly sales targets
• Manage complete loan process from login to disbursement
• Conduct field visits and market mapping activities
• Coordinate with credit, operations, and legal teams for smooth processing
• Ensure proper documentation and KYC compliance
• Monitor team performance and provide sales support
• Maintain daily MIS and sales reports
• Build strong local market presence for business growth
• Required SkillsSales SkillsLead generation
• Customer acquisition
• Field sales
• Target achievement
• Negotiation & closing skills
• Relationship management
• Product KnowledgeHome Loan & LAP process understanding
• CIBIL and eligibility assessment
• Documentation knowledge
• FOIR & LTV understanding
• Communication SkillsStrong communication and presentation skills
• Customer handling ability
• Team coordination
• Technical SkillsMS Excel
• CRM handling
• MIS reporting
• Eligibility CriteriaGraduation/MBA preferred
• Experience in Home Loan/LAP sales preferred
• Experience in Banking/NBFC/Housing Finance industry
• Good local market knowledge
• Strong network with DSAs/builders is an added advantage

Preferred Industry ExperienceCandidates from companies like HDFC Bank, ICICI Bank, Axis Bank, Bajaj Housing Finance, PNB Housing Finance, Aavas Financiers, or other NBFC/HFC organizations will be preferred.

• Key Performance Indicators (KPIs)Business volume achievement
• Login-to-disbursement ratio
• Customer acquisition numbers
• DSA/channel activation
• Portfolio quality
• Revenue generation
• Salary & BenefitsAttractive incentives
• Performance-based growth opportunities
• Travel allowance as per company policy
• Career growth in Housing Finance sector