Digital Data Analyst

Ideal Candidate Profile

The ideal candidate combines strong technical analytics expertise with business intelligence capabilities. They can independently manage analytics implementations, analyze complex customer behavior, build executive dashboards, identify growth opportunities, and communicate insights that directly impact revenue, customer experience, and business performance.

Experience Range: 3+Years

Seniority Level: Mid-Senior Level / Senior Analyst

Function: Digital Analytics, Marketing Analytics, Product Analytics, Business Intelligence, Data & Insights

📌 Job Description: Digital Data Analyst (3+Years Experience)

🏢 Position Overview

We are looking for a Digital Data Analyst with 3 years of proven experience in digital analytics, marketing automation, and data-driven strategy. The successful candidate will play a key role in transforming raw data into actionable insights, optimizing marketing performance, and enabling smarter business decisions.

🎯 Key Responsibilities

• Data Management & Collection
• Collect, clean, and validate data from multiple digital sources (web, app, CRM, paid media platforms).
• Ensure data integrity and consistency across analytics systems.
• Analysis & Insights
• Conduct deep-dive analysis of customer journeys, campaign performance, and product usage.
• Identify trends, anomalies, and opportunities to improve ROI.
• Design and execute A/B tests and experiments to measure impact.
• Reporting & Visualization
• Develop dashboards and reports using Tableau, Power BI, Google Data Studio, or similar tools.
• Present insights clearly to stakeholders, translating technical findings into business recommendations.
• Marketing Analytics & Automation
• Track and optimize paid media campaigns (Google Ads, SA360, Meta Ads, LinkedIn Ads).
• Build automation scripts (SQL, Python, Google Apps Script) for reporting and workflow efficiency.
• Support marketing automation platforms (Marketo, Klaviyo, HubSpot).
• Collaboration & Strategy
• Partner with marketing, product, and engineering teams to align analytics with business goals.
• Provide strategic recommendations to improve customer acquisition, engagement, and retention.

🛠️ Required Skills & Qualifications

• Bachelor’s degree in Data Science, Statistics, Computer Science, Marketing, or related field.
• 3 years of hands-on experience in digital analytics and marketing automation.
• Strong expertise in:
• Analytics Tools: GA4, Adobe Analytics, Mixpanel
• Visualization Tools: Tableau, Power BI, Google Data Studio
• Languages: SQL, Python
• Experience with A/B testing, experiment design, and campaign optimization.
• Knowledge of marketing platforms (Google Ads, SA360, Marketo, Klaviyo).
• Strong communication skills to present insights to both technical and non-technical audiences.

🌟 Key Competencies

• Analytical mindset with strong problem-solving skills.
• Detail-oriented with a focus on data accuracy.
• Ability to work independently and in cross-functional teams.
• Strong business acumen and ability to connect data insights to strategy.

📍 Location

Remote