Digital Marketing Specialist

Projex IT Services LLP

Gandhinagar

₹35,000 - ₹70,000 monthly

Fixed

35000 - ₹70000

Earning Potential

70,000

Work from Office

Full Time

Min. 3 years

Basic English

Job Details

Interview Details

Job highlights

Urgently hiring

40 applicants

Benefits include: Annual Bonus, Internet Allowance, Flexible Working Hours

Job Description

Senior Digital Marketing Specialist (Meta Ads & Lead Generation)

Location: Kudasan, Gandhinagar (Work From Office)


Experience: 3+ Years


We are looking for a result-oriented Performance Marketing Specialist who can independently handle Meta Ads, lead generation, landing pages, conversion tracking, and funnel optimization.

This is not a basic social media posting role. We are looking for someone with hands-on execution experience in performance marketing and lead conversion.


Key Responsibilities:

  • Manage Meta Ads (Facebook & Instagram)
  • Create and optimize landing pages
  • Set up Pixel, Conversion Tracking & Lookalike Audiences
  • Generate quality leads and improve ROI
  • Handle funnel optimization and A/B testing
  • Work with forms, CRM, WhatsApp integrations, and automation workflows
  • Monitor campaign performance (CPL, CTR, ROAS)
  • Coordinate with the design/content team for campaign execution


Required Skills:

  • Meta Ads / Paid Ads
  • Lead Generation
  • Landing Pages / WordPress
  • Pixel & Conversion Tracking
  • Funnel Optimization
  • Analytics & Performance Marketing
  • Basic HTML/CSS understanding
  • AI tools knowledge


Good to Have:

  • Google Ads
  • GA4 / GTM
  • WhatsApp API
  • Zapier / Automation Tools

We are looking for someone who understands execution, problem-solving, and modern AI-driven marketing workflows with minimal developer dependency.


Experience:

  • Performance Marketing Specialist - Meta Ads: 4 years (Required)

Work Location: In person

Job role

Work location

The Landmark, B-425, opp. Kabir shilp, kudasan, gandhinagar, 382421 Gandhinagar

Department

Marketing / Brand / Digital Marketing

Role / Category

Digital Marketing

Employment type

Full Time

Shift

Day Shift

Job requirements

Experience

Min. 3 years

Education

Diploma

Skills

Digital marketing, Facebook ads, Instagram ads, Google Ads, Facebook and Google ads, Online marketing, Paid advertising, Paid search advertising, Paid social advertising

English level

Basic English

Gender

Any gender

About company

Name

Projex IT Services LLP

Address

The Landmark, B-425, opp. Kabir shilp, kudasan, gandhinagar, 382421 Gandhinagar

Job posted by Projex IT Services LLP

FAQs about this job

Show all

Apply for job