Salesforce Developer - Marketing Cloud & Data Cloud Specialist

Key Responsibilities: 

• Implement real-time and batch data synchronisation across enterprise systems and Salesforce clouds.  

• Define and enforce data governance, including data retention rules.  

• Ensure data security and privacy align with organisational and regulatory standards (GDPR, CCPA, HIPAA as applicable).  

• Create scalable segmentation, activation pipelines to support personalization and analytics use cases. 

• Optimise data ingestion performance with monitoring, validation, and exception handling processes.   

• Hold Deep understanding of website personalization using Marketing Cloud Personalization including sitemap development. 

• Analyse data and campaign metrics to identify opportunities for optimization and improvement.  

• Develop automated data quality monitoring, troubleshooting, and optimisation processes to ensure reliable, trusted data for Agentforce and other AI capabilities.  

Requirements: 

• 5+ years in implementing Salesforce Clouds – Data 360, Marketing Cloud, Service Cloud. 

• Experience implementing solutions with Salesforce Data 360 - Data Model, Data Transformation, Identity Resolution, Segmentation, Activation, Data Kit, Data Action, Flows, Standard Connectors etc. 

• Experience of SOAP, REST, Salesforce Marketing Cloud and Data Cloud APIs. 

• Strong expertise in HTML, CSS, AMPScript, JavaScript, Handlebars and SQL is a must. 

• Proficiency in Apex customization and development within Salesforce. 

• Proven experience in web campaign development. 

• Experience in Marketing Cloud Personalization - JavaScript, SSJS (server side), HTML, CSS, Einstein Recipes, Campaigns.  

Preferred: 

• Certified Data 360 Consultant 

• Certified Salesforce Platform Developer I / II, Platform App Builder, Salesforce Administrator 

• MuleSoft or Marketing Cloud certifications