Content Designer

Content Designer

Project Role : Content Designer
Project Role Description : Shapes the product strategy and designs the content with a focus on how to serve the audience with the pertinent information and optimal user experience. Use audience research and analyze data to drive content placement.
Must have skills : Motion Graphics Design
Good to have skills : NA
Minimum 5 year(s) of experience is required
Educational Qualification : 15 years full time education

Motion Graphics / Animators
Experience: 4–6 years
Responsibilities
Design animations for platform overviews, use cases, and events
Create UI motion flows, onboarding walkthroughs, and icon/illustration animations
Collaborate with art directors, scriptwriters, and UI/UX teams
Produce video intros, transitions, kinetic typography, and screen simulations

Skills & Experience
Proficiency in After Effects, Premiere Pro, and/or Figma Smart Animate
Experience with Lottie, Figma-to-JSON animations, or HTML5 preferred
Portfolio with explainer videos, UI animations, motion campaigns
Strong storytelling ability via animation and transitions

Summary:
As a Content Designer, you will shape the product strategy and design the content with a focus on serving the audience with pertinent information and optimal user experience. Your typical day will involve collaborating with various teams to analyze audience research and data, ensuring that the content is effectively placed to enhance user engagement and satisfaction. You will also be responsible for creating visually appealing content that aligns with the overall product vision, while continuously iterating based on feedback and performance metrics.

Roles & Responsibilities:
- Expected to be an SME, collaborate and manage the team to perform.
- Responsible for team decisions.
- Engage with multiple teams and contribute on key decisions.
- Provide solutions to problems for their immediate team and across multiple teams.
- Develop and implement content strategies that resonate with the target audience.
- Monitor and evaluate the effectiveness of content through analytics and user feedback.

Professional & Technical Skills:
- Must To Have Skills: Proficiency in Motion Graphics Design.
- Strong understanding of user experience principles and design thinking.
- Experience with content management systems and digital publishing tools.
- Ability to create engaging visual content that communicates effectively.
- Familiarity with audience research methodologies and data analysis.

Additional Information:
- The candidate should have minimum 5 years of experience in Motion Graphics Design.
- This position is based at our Bengaluru office.
- A 15 years full time education is required.