Field Marketing Executive

Job Summary:

We are seeking a proactive and energetic Field Marketing Executive to execute marketing campaigns, build relationships with customers and partners, and support sales efforts through field activities. The ideal candidate should have excellent communication skills, a customer-focused approach, and a willingness to travel.

• Key ResponsibilitiesPlan and execute field marketing campaigns and promotional activities.
• Visit customers, retailers, distributors, or business partners to promote products and services.
• Generate qualified leads and support the sales team in achieving business targets.
• Conduct product demonstrations, roadshows, events, and brand activation programs.
• Collect customer feedback and market intelligence on competitors and industry trends.
• Build and maintain strong relationships with existing and potential customers.
• Distribute marketing materials such as brochures, samples, and promotional items.
• Track campaign performance and prepare daily, weekly, and monthly activity reports.
• Coordinate with the marketing and sales teams to ensure successful campaign execution.
• Ensure brand guidelines are followed during all promotional activities.
• Required SkillsStrong verbal and written communication skills.
• Excellent interpersonal and customer service skills.
• Good presentation and negotiation abilities.
• Basic knowledge of marketing principles.
• Ability to work independently and meet targets.
• Proficiency in Microsoft Office (Excel, Word, PowerPoint).
• Willingness to travel extensively.