International Lead Generation Specialist

Core Responsibilities

• Campaign Management: Plan, launch, and optimize paid ad campaigns across Google Ads and Meta platforms to secure high-quality inbound inquiries.
• Funnel Optimization: Design and implement data-driven lead generation funnels specifically tailored for holistic health, wellness, and Ayurveda programs.
• SEO & Visibility: Support organic lead generation by improving website visibility, blog reaches, and social media search performance.
• Market Research: Identify high-value customer demographics, international lead pools, and potential corporate wellness partnerships.
• Data Integration: Maintain clean data flow and track lead attribution channels seamlessly into the internal CRM system.
• Cross-Team Collaboration: Align with the Tele Sales and Wellness teams to ensure the smooth handoff of qualified leads for final program booking.

Key Responsibilities

- Generate qualified domestic and international leads through digital and outbound channels.

- Identify potential customers from target markets including Europe, UK, USA, Australia, Middle East and India.

- Conduct lead generation through:

 - LinkedIn

 - Email outreach

 - WhatsApp

 - Online directories and databases

 - Social media

 - Website enquiries

 - Partnerships and referral opportunities

Preferred Skills

- LinkedIn lead generation / Sales Navigator

- CRM management

- Email outreach tools

- Database building and prospect research

- Basic understanding of Meta and Google lead-generation campaigns

- Lead qualification and sales-funnel management

- International customer communication

Primary Objective

Generate a consistent pipeline of high-quality, qualified leads that can be converted into consultations and confirmed wellness bookings for BookMyVeda.